A non-profit finds a way to use foursquare to raise funds and awareness.

When Team PSFK was on the BART train back to San Francisco airport last week we noticed one non-profit organization using social location service foursquare in their advertising to raise funds and awareness.

Earthjustice is a non-profit environmental law firm dedicated to protecting the natural environment. Every time someone checks in to ‘Earthjustice ad’ on the platforms of the transit system, a Bay Area donor will donate $10 to the fund.

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In a press release on the site, the Vice President of Communications for Earthjustice, Georgia McIntosh, says:

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