The site invites creators to showcase the work they've shot and edited on the HD-video enabled iPhone 4.

We were recently turned on to a collaboration between Craig Elimeliah (of Freedom & Partners), Ben Malbon (of BBH Labs), and Seth Weisfeld (also of BBH). Born out of love for what a particular product can enable people to do, iOscars is a platform by which to showcase creativity – and specifically the power that the iPhone 4 offers for film-making on the move. The iPhone 4's HD video capture, editing and publishing capabilities has created an opportunity for amateur filmmakers to create video of professional level quality.

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