What are the ramifications of privacy issues when mapping the earth and status awareness collide?

In a move that gives more credence to the ever growing socialized panopticon and societies of control, Matthew Somerville's mash-up allows people to track exactly the location of the London Underground. In this case, the yellow pins represent the tube stations and the red pins (in real-time) chart the locations of the trains from the TFL's API.

With such a tool, what may become problematic is how public life and private life continue to conflate all in the service of providing utility and better user experience? More explicitly, what is it that we give up for the ease of utility?

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in