(Videos) Skills Of The Rockstar Planner: All Episodes
Catch up with our five part video series exploring the world of account planning.
If you need to catch up, or review any of the episodes, we’ve compiled links to all 5 below.
Episode 1: Intuitive Problem Solving
In this first episode, the often amorphous practice of intuitive problem solving is defined and examined by leading voices within the planning community.
Episode 2: Communicating Ideas
In the second episode, the importance of storytelling and clear, inspiring communication is discussed.
Episode 3: Insatiable Curiosity
In the third episode, the importance of having a deep, insatiable curiosity about the world is discussed by leading voices within the planning community.
Episode 4: Understanding The Human Condition
In the fourth episode, the importance of understanding people in a deep and empathetic way is discussed by leading voices within the planning community.
Episode 5: Rolling Up Your Sleeves
In the fifth and final episode, the importance of taking action and making ideas happen is discussed by leading voices within the planning community.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.