(Pic) A Graphic Double Entendre For IBM
An unlikely pairing between a famed designer and the technology corporation.
Graphic designer Noma Bar designed a series of beautiful, graphic posters touting the benefits that IBM has facilitated for the cities and countries that employ its services. The posters support IBM’s ‘Smarter Planet’ campaign, which we discussed a short while back. They also wittily employ two images melded into one, in order to illustrate the point. A beautiful campaign – surprisingly for a brand not intuitively associated with beauty – or the arts.
Now Track More Ideas
- Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon
- Mexican Beer Brand Alters Facebook Algorithm To Fight Negative Search Results
- Dunkin’ Donuts Pranks Coffee Fans With Espresso Activation
- How One Brand Strategist Combines Research And Creative Intuition For Effective Brand Storytelling