Xbox’s UK Roadshow

Xbox’s UK Roadshow

Microsoft is taking a multi-faceted approach with the marketing campaign for their new peripheral, Kinect.

Jayga Rayn
  • 2 august 2010

Microsoft is taking an unprecedented (for the UK, at least), multi-faceted approach with the marketing campaign for new peripheral, Kinect. The UK and Ireland will see an extensive tour, including theme parks and shopping complexes, where fans will be able to book time to play the game with up to four of their friends.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.