David Droga On The Positive Impact Of Advertising

David Droga On The Positive Impact Of Advertising
technology

The founder of Droga5 speaks with CNN Icon about the positive influence of advertising, and its evolution at the intersection of art and commerce.

Paloma M. Vazquez
  • 27 september 2010

Many of us involved in advertising sometimes find ourselves defending our industry and work. While there are certainly varied examples of how creative, thought-provoking and even motivational and informative advertising can be when done right, there will always be some of how deceptive, ineffective and laughable it can be when steered wrong. That said, David Droga has more often than not created examples of positive advertising that has impact.

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