Innovation And Sustainability In Fashion
A recap from part one of PSFK's Innovation in Fashion Salon that looks at how sustainability is driving the fashion business.
Yesterday’s PSFK Salon at the Soho House in New York brought together two panels around Innovation in Fashion. The morning’s first discussion featured Simon Collins, Dean of the School of Fashion at Parsons, Christina Liedtke, Founder of Christina J. Paul Couture and Gill Linton, Founder of Byronesque, speaking about how sustainability is driving the fashion business. Given that aesthetics and style concerns drive the industry both from a brand and consumer perspective, it became clear from the get go that in any conversation around fashion, the fashion itself has to come first, meaning that sustainability has to naturally co-exist alongside these expectations.