NFL Launches Women’s Clothing Line “Fit for You”

NFL Launches Women’s Clothing Line “Fit for You”

Continuing an initiative to reach out to female fans, the NFL launched its “Fit for You” collection this week.

Vicky Czarniecki
  • 30 september 2010

Historically thought of as a male dominated sport, the NFL is putting attention on the ladies. Women’s sports apparel has been around for the better part of a decade, traditionally utilizing the “pink it and shrink it” philosophy.

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