Nike Sportswear’s Destroyer Burrito

Nike Sportswear’s Destroyer Burrito
technology

A free jacket packaged like a burrito delights Portland recipients.

Paloma M. Vazquez
  • 9 september 2010

Nike Sportswear partnered with Portland’s Koi Fusion to celebrate Musicfest NW – and fans of both brands – by surprising them with a free jacket packaged in the form of a burrito. Fans and followers of @nikesportswear and @koifusionpdx on Twitter received messages discussing a new menu item, the Destroyer Burrito. They were instructed to request the Destroyer at the Koi Fusion truck near Portland State University on Tuesday, September 7th. The results of the collaboration are captured in this video.

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