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(Pics) IKEA Cookbook Serves Up Homemade Food Styling

(Pics) IKEA Cookbook Serves Up Homemade Food Styling
Design & Architecture

Visual recipes are featured in this unique look at cooking.

Kyana Gordon
  • 27 september 2010

Just when you thought the cookbook market couldn’t get anymore crowded comes Swedish home goods giant IKEA with Hembakat är Bäst (translating into Homemade is Best). Each of the thirty baked goods featured is accompanied by two images: one of the ingredients, and one of the finished outcome. Shot by Carl Kleiner and styled by Evelina Bratell, the photographs become visual recipes with precise tablespoons of baking powder and sugar in symmetric shapes.

Carl Kleiner

IKEA

[via Today and Tomorrow]

+baking
+Communication
+Design
+Food
+home
+ikea
+innovative
+Media & Publishing
+recipes
+retail
+swedish

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