The Changing Face Of Social Media: Facebook-Direct Airfares
Delta Air Lines are now taking reservations through the popular website.
With around 160 million customers each year, Delta Air Lines have moved their ticket sales into the social media world, taking bookings through Facebook directly. Dubbed the ‘Delta Ticket Window,' the Atlanta-based carrier is the first airline to make the move, available to U.S. citizens in the form of a Facebook Application. Created by Alvenda – a social commerce company who claim to be the first company to bring retail onto Facebook in July 2009 with the StoreCast™ platform; the application is reportedly the first of it's kind for travel services. Launched on the 12th of August, Bob Kupbens, Delta’s Vice President of eCommerce stated;