The New Yorker To Offer Full Content Via iPad App

The New Yorker To Offer Full Content Via iPad App

A Roman Coppola-directed video features Jason Schwartzman demonstrating the magazine's new digital version.

Paloma M. Vazquez
  • 27 september 2010

The New Yorker is the latest media property to publish their content to iPad owners via a subscription-based model. In order to demonstrate the application’s interface and functionality, the magazine commissioned director Roman Coppola and actor/musician Jason Schwartzman to demonstrate the application in a characteristically quirky and humorous video. Not surprisingly, the humor is in the details of the video.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.