The U.K. Maps Their Happiness With the iPhone
The mappiness app tracks human emotional states and environmental data to get an overall read on the country's temperament.
mappiness is a free iPhone application which tracks people’s feelings across the United Kingdom. Created by George MacKerron and Susana Mourato of the London School of Economics and Political Science, the project aims to better understand how emotions are affected by a person’s immediate environment.
Reportedly the first of its kind, the app ‘beeps’ users one or more times a day, enquiring on a movable scale how ‘happy’, ‘relaxed’ and ‘awake’ they are. GPS maps the current geographical location and links up with environmental data or the area. Pollution, noise, weather conditions and the presence of ‘green’ areas are mapped alongside emotion responses and sent to a confidential data store. mappiness app owners currently outside also have the option of submitting photos of their surroundings. The results are displayed in real time on their website, plotting the U.K.’s average emotions against current information received.