In Brief

An online game rewards players with prizes and price cuts.

For the launch of a new online clothing store, Uniqlo introduced a new online pinball game called Uniqlo Lucky Machine that earns  players discounts and prizes at the store. The game has a social element to it as well; the more you invite your friends to play and ‘like’ the game on Facebook, the more points you can earn to redeem them at Uniqlo’s new online store.

Uniqlo Lucky Machine

[via Creativity Online]

Uniqlo Lucky Machine: Social Gaming For Discounts

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