(Video) AM, Razorfish And The Future Of The Music Industry
Insights and ideas from The Razorfish Client Summit 2010 about the changing state of the music business and how brands can partner with upcoming artists.
PSFK teamed up with Razorfish to capture insights from the wide variety of presenters at the company’s recent 2010 Client Summit.
Attendees explored ideas about corporate innovation and business transformation, with featured speakers from both large global brands such as Best Buy, Mercedes-Benz and Nike, as well as up-and-coming stars like Skillet Street Food in Seattle. Presenters discussed how effective storytelling, risk-taking and experimentation are crucial to evolving a company culture and brand.