The Co-Founder of the iCoolhunt app talks about crowdsourced game-based intelligence gathering and trend spotting.

The coolhunting profession has historically been ruled by exclusivity. A new iPhone app seeks to change that- and may revolutionize the trend spotting industry as well.

iCoolhunt is a location-based, social coolhuntLuing game that allows anyone to try their hand at cool hunting by snapping photos (aka “catching prey”) and categorizing it within the iCoolhunt database under fashion, technology, music, design, or lifestyle. Each new prey is tagged with a location (usually the current location of the player, if not otherwise specified) and everyone has the ability to review other coolhunters’ prey by voting it up or down and leaving comments.

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