The Birth Of The Walkman
In an extract from the draft of his forthcoming book, Piers Fawkes describes how Sony started the personal technology movement.
The following is an extract from my forthcoming book on finding good ideas which will be published by Palgrave MacMillan:
There is a great story about the birth of what may have been the most culturally important piece of technology created in the last fifty years: the Sony Walkman – a device that, according to popular business wisdom, should never have existed.
Now Track More Ideas
- How Retailers Like Amazon Are Using Curation To Recommend Gifts
- How Brands Like Casper And L’Occitane Enable Shopping Therapy For The Holiday Season
- Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon
- U.K. Supermarket Customers Can Skate And Shop At In-Store Ice Rink