A new industry, aiming to address a growing epidemic in schools and online, is gaining steam in the US.

A new industry is mushrooming in America, one that is largely unregulated and is attempting to address a growing epidemic – bullying in schools, workplaces and on the Internet. The anti-bullying industry consists of psychotherapists, motivational coaches and even software, all looking to counsel people on how to avoid being bullied. But as Newsweek explains, those looking for anti-bullying prevention programs need to perform their due diligence before hiring these experts.

From Newsweek:

But, as in any industry, where expert opinions range from trained professionals to snake oil salesman, buyers of anti-bullying prevention programs need to beware. School systems should watch out for experts more concerned with slogans or banners than with interpersonal dynamics or school culture, Rosalind Wiseman [author of “Queen Bees and Wannabees: Helping Your Daughter Survive Cliques, Gossip, Boyfriends, and the New Realities of Girl World”] says. Even the best-intentioned parents or volunteers need to tread carefully when tackling the nuances of bullying. “This is high stakes. There is not a lot of room for mediocrity,” she adds.

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