Wieden + Kennedy London Powers Children's Home With Energy-Saving Initiative
The agency is using at-a-glance energy information to help employees conserve energy, with the savings re-directed to providing solar power for a children's home in Nairobi.
Wieden + Kennedy London is launching an in-house energy saving initiative in their offices later this week, collaborating with NGO Solar Aid to help power a children's home in Nairobi.
The simple system makes it easy for employees to stay energy-minded, integrating usage information into screensavers and near appliance controls to make the effects of energy usage tangible and simple to understand.
Wieden + Kennedy explains below:
Off-On employs a custom-made system created by W+K with engineers from Pell Frischmann that monitors energy use in real time to update W+K staffers on their progress. By reducing our energy consumption by about 10% in a year, we will be able to save enough to provide solar power for four classrooms and a kitchen.