Ask The PurpleList: Is Facebook Killing The URL?

Ask The PurpleList: Is Facebook Killing The URL?

PSFK's expert network provide their point of view.

Piers Fawkes, PSFK
  • 13 december 2010

As more brands integrate their services and experience in social networks, do we need to reconsider the purpose of URLs and the role of stand-alone websites? What will the future role be of a .com website? And if it becomes easier for consumers to access companies through Facebook then why would people need to turn to a search engine like Google? We turned to PSFK’s expert network The PurpleList to respond to these questions with their point of view.

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