Ask The PurpleList: Is Facebook Killing The URL?
PSFK's expert network provide their point of view.
As more brands integrate their services and experience in social networks, do we need to reconsider the purpose of URLs and the role of stand-alone websites? What will the future role be of a .com website? And if it becomes easier for consumers to access companies through Facebook then why would people need to turn to a search engine like Google? We turned to PSFK’s expert network The PurpleList to respond to these questions with their point of view.