Augmenting Christmas Cheer And Hyperlinking The Thought That Counts


Justin Gignac uses augmented reality technology to add a meta level of surprise to Christmas presents.

Stephen Fortune
  • 6 december 2010

Justin Gignac continues his crusade to show that it’s what’s on the outside that counts as much as the thought this Christmas time. He has designed an ingenious wrapping paper that uses QR barcodes, a staple of augmented reality, to increase the value of any Christmas present packaged in them.

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