Five Insights From Respect the Internet

Five Insights From Respect the Internet
technology

Ketchum PR brought together a handful of thinkers and doers to talk about the ever-evolving nature of web culture and social media's influence on consumer-brand relations.

Plus Aziz
  • 8 december 2010

respect-the-internet-ketchum

Ketchum’s event last Friday, ‘Respect the Internet,’ articulated ideas regarding transformations in web culture and the role of brands in online conversations. Social media was the central focus of the panels, and speakers presented useful metaphors, progressive debates, and insights from various perspectives to understand what the web means for digital natives as well as non-tech savvy users.

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