Freelancers, Never Get Paid Late Again

Freelancers, Never Get Paid Late Again
technology

The crying invoice builds awareness around the freelancer web portal, ikki by addressing one their biggest concerns: getting paid on time.

Kyana Gordon
  • 1 december 2010

Did you know that 1 in 3 invoices in Belgium are paid late? Sure this data point resonates with freelancers the world over, but from now on, accounts receivable departments will have a hard time ignoring payments thanks to the “crying invoice,”  an idea conceived by Duval Guillaume. The goal of the campaign was to create awareness around the newly launched, ikki, a web platform designed for freelancers in search of new projects, developed by outsourcing giant USG People.  What a great way to encourage freelancers to sign up for ikki — by addressing one of their biggest grievances: getting paid late. The weeping invoice is a specially designed chip that reacts to light exposure. Twenty seconds after being opened and it cries dramatically. See for yourself.



Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.