How Colors Affect Purchase Decisions [Infographic]

How Colors Affect Purchase Decisions [Infographic]

A chart by Kissmetrics outlines how colors relate to shopping and the art of persuasion.

Michael Ellenbogen
  • 9 december 2010

click image to enlarge

A visually stimulating chart below compiled by Kissmetrics outlines how our purchasing decisions are influenced through color, among other factors.

+Branding & Marketing
+Finance & Money
+Work & Business

More in Fashion


Target’s Adaptive Clothing Shifts For Kids With Disabilities

Cat & Jack brand created 40 items with special features

20 October 2017

How Sustainable Sneakers Won The Fashion Seal Of Approval

Veja trainers are a lesson in how ethical clothing can also be cool

19 October 2017

The Latest


To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.

October 18, 2017

Colin Beavan, author of No Impact Man and How To Be Alive, divulges the one thing that the majority of happy, successful people have in common

September 27, 2017
No search results found.