Seth Godin, author of twelve books including Small is the New Big, The Dip, Linchpin and Tribes, has developed a new project in conjunction with Amazon that will redefine the way that we think of book publishing.

Seth Godin, author of twelve books including Small is the New Big, The Dip, Linchpin and Tribes, has developed a new project in conjunction with Amazon that could redefine the way that we think of book publishing. On his blog he states that Linchpin, his latest volume, “will be the last book I publish in a traditional way.” Confident that the business of publishing is in the process of changing in drastic and significant ways, Godin has decided to get out ahead of the pack. Launching early next year, The Domino Project is a venture that sets out to right some of the fundamental “wrongs” of the current trade publishing industry.

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