2011 Detroit Auto Show: Prius C Concept
Toyota reveals several vehicles which will expand their Prius brand including a city car concept.
Toyota previewed additions to their Prius family of vehicles. Among them was a new concept for a small hybrid car. Dubbed the ‘C' for city-centric, the vehicle is targeted as an entry level model for eco-minded younger buyers. Toyota says the C Concept is a preview of a vehicle that will formally be introduced in the first half of 2012.