Dopamine And Digital: Our Constant Desire For New Information
Renowned neuroscientist explains our obsession with the Internet, email and social media
Have you ever found yourself continuously looking up random information on the web? Or refreshing your inbox? Or checking for your friends' statuses on Facebook? All this, knowing that you should be doing something more productive? This happens, as neuroscientist Jaak Panksepp explains, because we humans have a constant desire to seek (things, information) and that extends to both tangible objects and abstract ones. And powering our seeking system is a neurotransmitter in our brain called dopamine which raises our level of eagerness.