Netflix is dealt a massive blow as Criterion Collection signs an exclusive deal with the streaming video site.

At the beginning of the week the Criterion Collection, the taste-making curators of obscure and out of print films, dealt a massive blow to Netflix by signing an exclusive deal with the online streaming site Hulu. By the end of 2011 all of Criterion's films will be pulled from the Netflix site and will only be available to stream among many other films via the pay per month premium service Hulu Plus.

Hulu has begun their acquisition by incrementally making available films from the collection online. As of today, 150 Criterion Collection films are available to be watched through the Hulu Plus service. The entire collection spans a staggering 800 films making Hulu's selection considerably more robust than before the deal. While the collection as a whole will only be available to paying members, many of the films will be able to be viewed for free with advertisements. However, apparently ads will play in the front of films for paying customers.

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