Extruder: 429,674 Play-Doh Cars [Pics]

Extruder: 429,674 Play-Doh Cars [Pics]
Design

Fernando Orellana's artwork examines our relationship with the automobile.

Timothy Ryan, PSFK Labs
  • 25 february 2011

Fernando Orellana’s Extruder is a response to the evolution of the automobile from an item of luxury to an inseparable appendage of modern life. In the work, Play-Doh cars are encased in a clear epoxy and hung on wooden panels in correspondence to the production line numbers for Ford motor company, at the time of Henry Ford’s death. In equal parts celebration and condemnation, the artist challenges our reliance on the machines, effectively removing ourselves from the driver’s seat in the relationship.

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