Google Meets Graffiti: Red Bull Street Art View
A collaborative collection showcasing street art from all over the globe.
There has been a big buzz lately about Google Art Project, a tool that provides its users with virtual tours through some of the finest museums in the world. Different kinds of masterpieces, however, have long conquered the public space in the form of street art.
It did not take long for the Brazilian advertising agency Loducca to realize that and bring together Google inspiration and the power of social production in favor of Red Bull’s distinguished communication. Red Bull Street Art View, a mashup with Google Street View that allows people to tag their favorite street art pieces around the globe – and share them with other viewers.