New service links facial recognition to social media.

At this week’s Mobile World Congress 2011 in Barcelona, Silicon Valley mobile start-up, Viewdle, showed off it’s visual analysis technology linking facial recognition to social media. Viewdle sits between the camera and the user analysing faces in the camera stream, identifying them, then offering links to Facebook, YouTube, LinkedIn, and other social media platforms. A user can identify and tag people in pictures & videos then pass the information to their social networks. As they tag others the software learns to recognize them, and can even share these new visual profiles with other users. The live view also offers an augmented reality tagging overlay that reveals information about the people around you.

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