Will The Amazon Kindle Soon Be Free?

Will The Amazon Kindle Soon Be Free?

A continually decreasing sale price leads bloggers to speculate whether the Amazon Kindle will at some point soon be given away for free.

Dory Carr-Harris, PSFK
  • 28 february 2011

Rumor has it that the Amazon Kindle will soon be given away for free, and the numbers support the theory. Back in 2009, John Walkenbach commented on the steadily falling price of Amazon’s ubiquitous e-reader, which was dropping about $50 every few months. If the price continues to decline at this steady rate, by November 2011 it will eventually (theoretically) be free.

Wakenbach relates on his blog that:

I’ve mentioned this forecast to all kinds of folks. In August, 2010 I had the chance to point it out to Jeff Bezos, CEO of Amazon. He merely smiled and said, “Oh, you noticed that!” And then smiled again.

If Bezos is being coy about it, then it’s worth some serious speculation. Other rumors have been circling from the likes of Michael Arrington at TechCrunch that Amazon will be sending free Kindles to all their Prime customers — those who pay an additional $79 a year for free 2-day shipping, and unlimited video streaming.

A free reader from Amazon would be a sure-fire way to combat all the iPad 2 sales hype, and a way for the online giant to solidify their customer loyalty.


[via Kevin Kelly]

+Amazon Prime
+Customer retention
+Electronics & Gadgets
+iPad 2
+Media & Publishing

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