App Ties Potential Donors To UNICEF’s Work Through Engaging Content
Live With Design utilized a Microsoft Tag to connect everyday people to UNICEF's work, followed by a call to action.
The Microsoft Tag for UNICEF, “Let the Face of Change Be You” campaign facilitates donations through interactive connection points in key neighborhoods and cities. A connection point consists of a display that exhibits a mosaic of UNICEF’S supporters, that are updated in real time. The Microsoft Tag invites passersby to participate immediately and be the face of change.