Blossom Bristol Brings Farmville To Farmers’ Markets
Mobile Pie have combined game mechanics and open data into a social gaming platform which encourages engagement with real world information.
Mobile Pie have developed an Android App that utilizes Bristol’s Open Data sets to encourage public engagement with real world data and their urban micro climates.
Players who participate in Blossom Bristol plant virtual crops across the city of Bristol using the locative media functions of the app:
The success or failure of these virtual crops is dependent upon environmental factors, such as the air quality, water quality, weather, and temperature of the location they were planted in
These environmental factors are based on the meteorological, air quality and water quality data sets which Bristol County Council released under their open data initiative. When players harvest their crops (if they’ve been successful) they receive rewards, an established game mechanics ploy. But the locative data element of these credits means that virtual rewards can translate into reality: