DriveNow: BMW’s New Car Sharing Service

DriveNow: BMW’s New Car Sharing Service
technology

BMW's new car-sharing service enables users to instantly locate, reserve, and drive away with a car from virtually any street corner in Munich.

Timothy Ryan, PSFK Labs
  • 28 march 2011

“DriveNow”is a car sharing system that BMW will launch this month in Munich, and worldwide in the near future. The focus is to bring efficient, high quality cars to commuters, in a hassle-free manner. As explained by Good Magazine:

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.