Tag & Treat Spreads UNICEF Trick Or Treat Campaign Online

Tag & Treat Spreads UNICEF Trick Or Treat Campaign Online
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App enhances UNICEF's successful Trick or Treat campaign. It streamlines the process of collecting money, but also gathers much more data which allows for the operation to spread online.

Stephanie Pottinger
  • 9 march 2011

future of mobile tagging

TAG & TREAT

The UNICEF Trick or Treat campaign has a rich history of success – updating this campaign with the use of mobile tagging would push the event forward and continue this success.

This proposal not only streamlines the process of collecting money but also gathers much more data which allows for the campaign to spread online – we’ve renamed the campaign TAG & TREAT.

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