The Backstory: Amazon Launches New Content Hub
The online retail giant moves into new territory with author interviews, essays, reviews, and more.
Yesterday, Amazon launched a new content destination for its Books section called The Backstory, along with a video series ‘Author Interviews@Amazon’. The Managing Editor of books at Amazon.com, Mari Malcolm, explained:
We’re extremely lucky to have fascinating and talented authors gracing our hallways here at Amazon and taking time to chat with us. We love these conversations so much that we wanted to share them with our customers.
After new author interviews are announced, customers will have the opportunity to submit questions to them either by email, on the Amazon.com Books Facebook page, or on their Omnivoracious blog. As well as interviews, The Backstory will feature guest reviews, authors’ favorite playlists, essays, podcasts, recipes and more.