In Brief

Designer Ingrid Fetell puts the case forward for the necessity of designing beyond utility in favor of that which bring us joy and delight

All things considered, Ingrid Fetell is probably swimming against the tide in trying to make a strong case for the necessity of designing for delight when so many more of the ethical justiciations for design concern themselves with remedying the problems of “the other 90%.”

However, as easy it may be to dismiss designing for delight as a “first world problem,” Fetell’s arguments deserved to be heard as she is arguing for delight as a conduit to bigger goals and to better lives. She backs up her belief with four major elements of evidence.

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