Mobile gaming company set to launch worldwide social experiment in which players win real cash and prizes.

A new free app called Eggaduppa introduces a new type of gaming whereby you compete against other players from all over the world to win real cash and prizes.

The game itself is very simple. It is made up rounds and the timer counts down to the end of each round. There are three eggs on the screen and players have to choose which one they think will be the least selected egg in this round. They can then close the app and will receive a notification when the round is over. If they picked the correct egg, they win some money. The creator doesn't name an exact amount per correct choice but says that a ‘lucky' player will be able to win hundreds of dollars.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in