PSFK's Purple List network of experts considers how the service might change the way we network.

With the announcement of changes to LinkedIn's API this week, the professional social network has laid the groundwork to become the realization of a digital business card. We reached out to our global network of experts on The Purple List, asking for their thoughts on the direction and future of LinkedIn, and how these changes might affect the way we network and conduct business. Here is what they had to say:

Brian Regienczuk, an expert in the Consumer Goods industry from Atlanta:

In previous research that I have done, many people want to be able to keep work and private lives relatively separate. Having a dominant social friends network (like Facebook) and a separate network for business (like LinkedIn) makes a lot of sense.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in