The aim of this project is to change perspectives of public behavior and space in our shared environments.

Determined to shift perspectives and expectations of public behavior in shared spaces, the PublicAdCampaign launched its most recent street ad takeover project, MaSAT (Madrid Street Advertising Takeover), and the third in its civil disobedience series. Around 106 messages from across the globe were created by artists, lawyers, teachers and gallery owners and included 3ttman, Wooster Collective, Bronco, El Tono, jerm IX, Know Hope, Ludo, Luzinterruptus, Rero, Skount and Various & Gould.

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