ReMakes: Managing The Residue Of Billboards Through Upcycling
An innovative startup provides a sustainable solution which maximizes advertising leftovers.
Billboards continue to be a very effective medium for increasing brand awareness but Springwise has pointed to their under appreciated environmental impact:
They are replaced as often as once every month, with each one generating up to one hundred pounds of plastic to be disposed of in landfills. Not only does this have a negative impact on the environment, it is also costly for the companies managing the disposal process.
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