Small-Scale Production Studios Create Custom Videos For The Web
Companies such as Maker Studios create and distribute web content produced on movie-like sets.
Online videos for sites such as YouTube have become a serious business. Far from the typical webcam-filmed basic monologues, these use green screens, state-of-the-art cameras and lighting, actors and a film crew. Production houses like Maker Studios is one group that creates and distributes these tightly produced videos on their own networks. Producing quality content for an online audience, the Maker Network is made up of over 125 YouTube channels (including 16 of the Top 100), with 21 million subscribers and 300 million monthly views.