Designer Richard Horton creates a mind-bending test for transmedia-fiction-awareness.

What is the The Pierley/Redford Dissociative Affect Diagnostic? You could just take the test and find out. As the summary of this online psychological test explains:

This is an exploration of your brain's affective response system. Nonverbal, emotional reactions to shape tableaus will target the portion of your brain that is intuitive and pre-lingual. The associated questions should be answered without tying these shapes to any narrative or storyline. These shapes are based on neural linkage maps from brains of reptiles and promotive mammals, ancestors to mankind. Associated questions have been culled from the communication methodologies of those with dissociative personality disorder in order to probe the link between emotional understanding and language.

UP YOUR QUOTA FOR JUST $15 A MONTH
PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)