Moby Launches New Album Using Soundcloud & Instagram

Moby Launches New Album Using Soundcloud & Instagram
technology

An inventive, resourceful and disruptive alternative to the currently faulty music distribution model.

Paloma M. Vazquez
  • 11 may 2011

Mashable broke the news that musician Moby is launching and streaming his new album Destroyed via a microsite that employs Soundcloud and Instagram. Destroyed is visualized as an album/photo book, featuring photos from Moby’s tours (on which he wrote the album). Tracks from the album play upon your arrival at the site, with the full album available for streaming via Soundcloud‘s API.  There’s also a participatory story-telling angle: a map is ‘pinned’ with Moby’s photos across various locations, while fans can add their own via Instagram and a #destroyed tag.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.