Risk Your Virtual Life In Russian Facebook Roulette
A video posted by a team at Miami Ad School Europe in Berlin describes a campaign that offers real rewards to those brave enough to risk deleting their Facebook profile.
A video posted by a team at Miami Ad School Europe in Berlin describes a platform in which people can gather friends to risk getting their Facebook profiles deleted in a digital version of Russian roulette. Each participant is tied into having their profile potentially deleted by connecting their Facebook account; those brave enough to try and walk away unscathed are entered into a chance to win a week vacation in Russia – and to add a nice physical element, those whose accounts are permanently deleted are given a physical souvenir of the bullet that ended their digital life.
Watch a video explanation below:
During a webinar on Thursday July 13th at 10am, the PSFK research team will be presenting findings from our most recent report, Future of Manufacturing. For this project, we looked at how brands and organizations can meet elevated consumer needs and combat increased market competition by leveraging connected technologies that give total insights to manage their end-to-end operations and the opportunity to integrate cutting-edge technologies to reinvent supply chains.
Christina Agapakis, creative director at Ginkgo Bioworks, discussed how she uses her background in science and collaborates with engineers, designers, artists and social scientists to explore the many unexpected connections between microbiology, technology, art and popular culture.