This Week In Brand Strategy & Marketing
PSFK curates some of the brand strategy, digital and creative advertising news that caught our attention this week.
Here is a look at some standout brand-building and communications stories that caught our attention this week.
Ideas Shaping Strategy, Creativity & InnovationThere Are No Such Things As Insights Why Some Brands May Need to Rethink Their Social Media Strategy 24/7 Marketing on Social Media Why Don’t We Love Our Intellectuals? The Information Sage (a graphics guru Edward Tufte revolutionizes how we see data) Metadata: When Data About Data Matters Most (more on the importance of data) The UX of Data (and, again…data) The Culture of Luxury 2011 How to Connect Your Brand to the Right Online Influencers Coca-Cola Marketing Shifts from Impressions to Expressions What’s Behind the Food Photography Trend? Follow Your Gut Sitting is Killing You (!)
Innovative, Inspiring Ideas: New Products, Projects & Services