Kittens playing keyboards, puppies on swings, a sneezing panda… Millions of us are addicted to animal video clips. But being a cuteaholic comes at a price.

Dory Carr-Harris, PSFK
  • 13 june 2011

Powered by
This article titled “Addicted to cute?” was written by Eva Wiseman, for The Observer on Saturday 11th June 2011 23.05 UTC

Too cute to live!” ran a Sun headline this week above a picture of an animal whose eyes are as huge as egos. “This adorable creature is a slow loris,” the Sun explains, “but its cute looks mean it can suffer a slow, painful death.” Now, while I won’t take full responsibility for the death and possible extinction of this ferociously adorable breed, an animal that appears to have been designed by someone high on Starbursts, for the Japanese market, with a shaky hand, on CorelDraw, I will accept a flake of blame. For I, Eva, am one of the 14 million YouTube viewers that watch slow lorises on YouTube. Regularly. In particular, the video of one being tickled, its tiny arms raised, head lolling with myopic joy. Unfortunately, the Sun reports it is this YouTube fame that fuels a demand for slow lorises as pets; sold illegally, their teeth are extracted, and most die in transit. As you can imagine, this is a bit of a buzz kill. Luckily, YouTube is alive with puppy and kitten alternatives, though honestly they’re light beer to the loris’s tequila.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.