Data scientist Jake Porway wants to hook up developers with charities and the developing world. Here he explains why.

It should come as no surprise to readers of Datablog that, as editorSimon Rogers puts it himself, “we are drowning in data.” We suddenly find ourselves with unprecedented access to torrents of data that could be used to better society. However, so much effort in the field of data analysis focuses on projects to improve the lives of people who are, arguably, already quite well off. As Jeff Hammerbacher remarked in BusinessWeek recently, “the best minds of my generation are thinking about how to make people click ads. That sucks,” a thought echoed by bit.ly’s Hilary Mason, amongst others.

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